In 2023, branded promotional products are more popular than ever! Car dealerships can use promotional products as a marketing tool to sell more cars. By giving away branded products, car dealerships can increase brand awareness, build customer loyalty, and attract new customers. Check out our tips for using branded products to advertise your car dealership!
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Branded merchandise - Car dealerships can offer branded merchandise such as keychains, pens, hats, and shirts to customers who make a purchase. These products serve as a reminder of the dealership and the car brand, and customers are likely to use and display them, thereby increasing the dealership's visibility.
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Service packages - Car dealerships can offer promotional products as part of a service package. For example, a customer who buys a new car may receive a free oil change, tire rotation, and a branded travel mug. This not only provides an added value to the customer, but it also encourages them to return for future service and maintenance needs.
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Trade-in promotions - Car dealerships can offer promotional products as part of a trade-in promotion. For example, a customer who trades in their old car for a new one may receive a branded hat or a set of floor mats. This helps to incentivize customers to trade in their old cars and upgrade to a newer model.
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Test drive promotions - Car dealerships can offer promotional products to customers who take a test drive. This is a great way to get customers behind the wheel of a new car and experience its features and capabilities. A promotional product such as a keychain or a t-shirt can serve as a reminder of the test drive experience and encourage customers to make a purchase.
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Online promotions - Car dealerships can use promotional products as part of an online promotion. For example, a customer who fills out a survey or participates in an online contest may receive a branded product such as a hat or a tote bag. This can increase engagement and help car dealerships gather valuable feedback and information from customers.
In conclusion, promotional products can be a powerful tool for car dealerships to increase sales and build brand awareness. By offering branded merchandise, service packages, trade-in promotions, test drive promotions, and online promotions, car dealerships can attract new customers and build customer loyalty. It is important for car dealerships to choose high-quality, useful promotional products that align with their brand image and resonate with their target audience.
